Friday, 13 July 2018

The Various Aspects Of Financial Analysis And Investments

By Janet White


Money makes the world to go round. The main reason for starting any business is to make a profit at the end of the day. A business that is not profitable will definitely collapse. In the world of business and commerce, finance is important. It is just as important as or even more important than the marketing function. At the heart of finance, there is the issue of financial analysis and investments. This is a very important activity that will facilitate the making of sound decisions in an organization. This work will be performed by a number of professionals.

Financial analysis will involve a number of aspects. First, there is the issue of profitability. There is the gross profit. On the other hand, there is net profit. The profitability of an organization will be indicated on the income statement. Thus, this statement will need to be analyzed in the best manner possible so that to arrive at certain conclusions.

Accounting analysis deals with more than just analyzing the level of profitability. The issue of solvency will also have to be put under the microscope. A high level of solvency is desired. That indicates that a firm is in a good position to pay all its debts. On the other hand, an insolvent business is heavily into debt. It cannot meet obligations of creditors.

Another issue that needs to be analyzed is liquidity. As a matter of fact, liquidity is one of the most important issues in the world of business and commerce. Most businesses fail before the fifth year due to liquidity problems. A business should be as liquid as possible. That means having readily available cash in the bank account.

The issue of business stability will also be examined. This is simply the ability of a firm to remain in business in the long term without having to incur significant losses during the conduct of the business. A number of statements will be analyzed so that to determine the level of stability. The balance sheet will be thoroughly examined.

Financial analysis is just but one side of the equation. The other side involves making business decisions based on the conclusions of financial analysis. If a business is fairing bad on all the four metrics, the best thing to do is to start planning for business closure. There is totally no need to waste money on a business that is not viable.

The decision at the end of the day can be to invest more money to the company because of its high level of stability. If that is the case, capital will have to be raised. That can be raised from private contributions. Alternatively, a firm can be listed on the stock exchange so that to be able to raise capital.

Every day, people make decisions. At times, people make wrong decisions. In some circumstances, good decisions are made. In the world of business and commerce, managers are constantly making decision. A managerial decision will affect the future of a company, either positively or negatively. Often times, people with high quality information usually make the best decisions. Financial analysis will provide much needed information.




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